Do you share a passion for the printed graphics on corrugated today? Are you a corrugated producer and/or converter? If you work in the graphics print industry, you have likely seen the increase in demand for printing on corrugated.
With the advancement of modern graphic content, what was once just a shipping container is increasingly being used as marketing, even as an in-store display case. Brand identity graphics are being carried through to delivery boxes and product shipments as the corrugate packaging is more frequently reaching the end consumer. Much of this has to do with the substantial increase in online shopping and delivery of packaging directly to homes. In addition, the explosion of the number of available brands in a segment has driven companies to seek additional branding opportunities in order to differentiate themselves within the market.
Durst representatives Tom Green, Don Coggswell & Wolfram Verwuester will be in attendance at the AICC Spring Meeting Monday, April 1 - Wednesday, April 3 at Trump National Doral Resort in Miami, FL. The theme of this year’s meeting is “Invest in Your Future” and will feature insightful speakers, workshops and sessions, educational forums and other events that will address this topic.
Look for Durst at the AICC Digital Xperience conference Tuesday, February 26 – Friday, March 1 at the Sheraton Charlotte Airport Hotel in Charlotte, NC. The first of its kind, the conference will have attendees from all over North America, as well as a few international attendees. The sold-out conference was designed exclusively for independent converters and their sales and marketing teams and will feature 32 world-class speakers talking on over 20 digital topics.
The Digital Xperience conference will give attendees the opportunity to take a deep dive into the digital packaging world. This will include a series of interactive workshops and general sessions designed to help those using digital printers maximize their investment and to help companies considering entering into digital printing find if, why, and how they can add it into their infrastructure and build operations in plant for digital success. Attendees will also have the opportunity to participate in three digital plant tours. Learn more about the conference.
As technology continues to evolve and progress, the print industry is seeing a significant shift from traditional methods of operation. New printer technology that allows for variation in the type and size of print runs and shorter lead times, changing customer needs, and an increase in competition have all contributed to this shift. Generally speaking, no longer can print shops have a singular focus and remain competitive. This change has driven print shops to modify their business goals, expand their offerings by converging with other segments, and upgrade their printer technology.